Jodie Watkins, global makeup artist, beauty educator and skin specialist working on thousands of faces with varying skin tones, types and conditions for almost 20 years didn’t research too much about what ingredients she put on the faces of her clients or herself despite using the biggest known global brands making bold statements.
It wasn’t until 2014 when her mum became terminally ill that Jodie started thinking very seriously about not only what we put in our body but on to the largest organ we have THE SKIN.
It took her many years of growing up, diplomas and research before finally believing and seeing the results ‘inside & out’
So began the journey of Urth Skin, they wanted to create a sustainable brand made in Australia with natural ingredients that had to have proven results without a woo woo hippy vibe.